01What this policy covers
This policy explains how we collect, use, disclose, and protect personal information when you use our Site and any related pages, forms, or email subscriptions that link to it.
02Information we collect
A. Information you provide to us (optional)
- Contact details: name, email address, and any message content you submit via forms (e.g., newsletter sign‑up, contact form, waitlist).
- Preferences: your communication preferences (e.g., email frequency, topics).
B. Information collected automatically
When you visit the Site, we (or our service providers) automatically collect:
- Usage & device data: IP address, approximate location (derived from IP), browser type, device/OS, referring URL, pages viewed, time on page, and similar diagnostic data.
- Cookies and similar technologies: small files stored on your device to remember settings, measure traffic, and improve the Site. See “Cookies & analytics.”
We do not intentionally collect sensitive personal information (e.g., health, precise geolocation, government IDs).
03How we use your information
We use information for:
- Operating and improving the Site: diagnostics, analytics, debugging, fraud/abuse prevention, and security monitoring.
- Customer support & communications: responding to your messages or requests.
- First‑party (internal) marketing:
- sending newsletters and updates you request;
- measuring the performance of our own campaigns;
- personalizing content or messages (e.g., recommending pages or guides);
- creating non‑identifiable aggregates and insights (e.g., total visits, popular pages).
- Legal, compliance, and safety: to comply with laws, enforce terms, and protect our rights.
04Cookies & analytics
- What we use today: basic, privacy‑minded analytics to understand traffic patterns (e.g., which pages are viewed).
- What we may add: first‑party marketing analytics (e.g., measuring newsletter performance, A/B testing).
- Controls:
- You can manage cookies in your browser settings (blocking or deleting).
- If we deploy an on‑site cookie banner, you can adjust non‑essential cookies there.
- Some analytics providers offer opt‑out mechanisms; we will link them in the banner or “Cookie Settings” page if used.
We do not currently use third‑party advertising networks or cross‑site tracking for targeted ads. If that changes, we’ll update this policy and provide required opt‑outs.
06Data retention
We keep personal information only as long as needed for the purposes described above, including:
- Contact data (newsletter, forms): until you unsubscribe or request deletion, plus a reasonable period to maintain suppression lists and comply with law.
- Analytics logs: kept in aggregate / limited form, unless a longer period is necessary for security or legal reasons.
07Your privacy rights
Depending on where you live, you may have rights to:
- Access and port the personal information we hold about you.
- Correct inaccurate information.
- Delete your information.
- Object to or restrict certain processing (e.g., analytics or marketing).
- Withdraw consent at any time (for activities based on consent).
- Opt out of marketing emails (every email includes an unsubscribe link).
- U.S. state privacy laws (e.g., CA/CO/CT/VA/UT): you may have additional rights like the right to know categories of data collected, and to opt out of sale/sharing (we don’t sell/share as noted).
To exercise rights, contact us at gladman@flaylsurvival.com. We may need to verify your identity. You may designate an authorized agent where allowed by law.
08Children’s privacy
Our Site is not directed to children under 13, and we do not knowingly collect personal information from them. If you believe a child has provided personal information, contact us and we will delete it.
09Security
We use reasonable administrative, technical, and organizational safeguards to protect personal information. No method of transmission or storage is 100% secure; please use the Site accordingly.
10International data transfers
If you visit from outside the United States of America, your information may be processed in countries with different data protection laws. Where required, we implement appropriate safeguards (e.g., standard contractual clauses) with our service providers.
11Third‑party links
Our Site may link to external sites we don’t control. Their privacy practices are governed by their own policies.
12Changes to this policy
We may update this policy to reflect changes to our practices or for legal/operational reasons. If changes are material, we will provide a clear notice (e.g., on the Site). The “Effective date” above shows when it last changed.
13How to contact us
For privacy questions, requests, or to exercise any of the rights described above, get in touch with us directly:
Feral Games Studio
We aim to respond to verified privacy requests within a reasonable timeframe.
✉️ gladman@flaylsurvival.com